As melanoma rates continue to rise nationally, particularly among young people, experts warn that skin cancer will become increasingly common unless community leaders and policy makers emphasize its prevention. More than 9,000 people nationwide die of melanoma each year, and the rate of new cases doubled between 1982 and 2011, according to a recent U.S. Centers for Disease Control and Prevention report. In 2011 alone, the most recent year for which CDC data is available, there were 65,000 cases diagnosed in the United States. In Connecticut, residents are diagnosed with skin cancer at the same rate as residents of Florida, CDC data shows. Outreach efforts and policy changes could prevent an estimated 21,000 new cases of melanoma each year, the CDC said.